28th March, 2017 by Rob Keller
We are thrilled to introduce you to our latest font Maku!
For many of us, the majority of our work nowadays is digital. The use of our hands and physical tools is often neglected in favor of computerized environments. Typeface designers used make precise drawings of letters before physically producing or digitizing them. To create Maku, Kimya Gandhi returned to her natural handwriting as the foundation. She wrote out all letters multiple times, scanned, then digitally traced them to turn them into a font. This gives a real human touch to the design that could only come from writing IRL.
Behind the scenes, Maku is revolutionary for Indian scripts. There are already many technically advanced fonts for Latin-based languages, Devanagari and other Indian scripts are desperately lacking. Maku is the first Devanagari font to include so many advanced OpenType features like swash characters and initial & final forms. The numerous contextual alternates give your digital typesetting an realistic spontaneity made by intelligently selecting different versions of each letter depending on nearby letters. The lack of repeating shapes helps Maku look like real handwriting.
We are very excited to see how you use Maku and what you will create with it!
Maku is available for use in print, websites, apps, and e-Books.
Along with the font release, we have also produced a limited edition screen print poster-calendar featuring Maku.
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